Apr 27, 2022
In Welcome to the Forum
Does your company target young people Special Database or other target groups that you could describe as innovators or early adopters ? Then it goes without saying that you will already be doing a lot of testing with AR/VR and metaverse applications. If you do not focus on these pioneers, then the metaverse is not (yet) something to get stuck into. The Special Database question is not whether the metaverse will become a structural part of our digital experience, but when it will become. Applications for the metaverse You don't have to go all-in right away, of course. I think every company can put a toe in the water to feel the temperature. For example, consider the following applications. 1. VR content Try it out with virtual reality content. Use the available technology Special Database to give VR a role within your website or web shop in order to enrich the shopping experience. Think of VR modeling for the products in Special Database your web shop, for example, so that potential customers can try out Special Database your product in virtual reality. Not really rocket science , but a possible boost for your conversion. In 2017, for example, Audi already started using virtual reality within its dealerships. Audi virtual reality experience. Image via Audi. 2. Digital brand experience You can also apply VR and metaverse technology within digital campaigns, in which you really want to bring your brand to life. In a store you can create an experience Special Database that was difficult to match online until recently. But, times change. What to think of the Special Database recently launched 'admire and wonder' campaign of the Bijenkorf, for example. Beehive campaign. 3. Spatial Application You can also use the metaverse very simply and practically. For example by placing objects in your house with AR or VR. Would that one chair fit in your living room? You Special Database simply try it out with your smartphone. Something IKEA has been using for years and which Pinterest has recently taken a step in. These kinds of developments make metaverse technology accessible to everyone, which means that adoption will increase enormously. Putting Pinterest AR Special Database furniture in your home.